the devil you know: inside the mind of todd mcfarlane
Debuts at Calgary Film Festival, Sept. 30; Todd to Attend Premiere
Thursday, October 05, 2000



Debuts at Calgary Film Festival, Sept. 30; Todd to Attend Premiere

September 15, 2000

Todd will attend the world premiere screening of The Devil You Know, Inside the Mind of Todd McFarlane, on Saturday, Sept. 30, at 7 p.m., at the inaugural Calgary International Film Festival 2000.

    The first-ever documentary project featuring Todd is the culmination of more than two years of research, and more than a year of filming and production. The National Film Board of Canada's description of the documentary reads as follows: In less than a decade, Calgary's Todd McFarlane has turned his comic-book superhero, Spawn, into a business empire spanning comic books, movies, cartoons and toys. Spawn has turned its creator into the most successful comic-book artist in the history of the industry -- a man wealthy enough to spend $3 million on a collectible baseball. And McFarlane has done it by his own rules, not those of corporate America. Despite Spawn's violent image, McFarlane is a doting father and a devoted husband whose true love is baseball. The Devil You Know tries to understand this enigmatic man, and explores some of his most intimate thoughts. The film also looks at the obsessive devotion of McFarlane's fans. By following two of them as they try to keep up with the latest toys and comics, The Devil You Know explores the gray area where art turns into business and a fan turns into a customer.

    Tickets are available to attend the Saturday screening at all Canadian TicketMaster Outlets, by calling 403-777-0000 or visiting

    To view a trailer of the film, visit

    Once the film debuts at the Calgary festival, fans will be able to order a home video copy beginning in November 2000. Check back to the News section of for more info on how to purchase this documentary. Future plans also call for Canadian and American television premieres. The NFB expects to keep the production in their active catalog for at least three years.